You are as old as you are celebrating!
The "classic jubilee party" - nobody wants it actually and yet there may be a protocol. So how to handle the greetings and thanksgiving marathon, as well as the half-hearted exhibition and the moderately talented quartet?
It works - with a smart concept, a little courage and good ideas. Exploit the huge opportunity the anniversary offers to the brand, the company, the products and the staff: embrace and move your customers, suppliers and employees.
Planning and hosting the ceremony at the Essen Philharmonic with about 450 invited guests from the worlds of politics and business.
Planning and hosting, gala with 35,000 employees
Direction and stage programme
Planning and execution of the PR communication, 30,000 visitors per day